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A buyer’s agent (buyers advocate) is a licenced real estate professional that works only for the buyer and the buyer’s best interests. A buyer’s agent will act on behalf of the buyer by firstly understanding their property needs and financial situation, followed by searching for properties that match these needs. A buyers agent will guide you through the entire process from the first consultation right through

A buyer’s agent looks after your interests in a property transaction, while the real estate agent is on the vendor’s side. First home buyers, owner occupiers or investors should think carefully about taking advice from real estate agents, for two reasons. First, real estate agents have a vested interest in talking up whatever property they’re selling. Second, while real estate agents are experts in selling property, they often have limited knowledge about the science of property investment.

Buyer’s agents are for everyone, regardless of income level, as the cost of their services is far outweighed by the substantial amount of money and time they save.

While going it alone may save you money in the short-term, it could end up costing you a lot of stress and money in the long run if you make ill informed decisions. Doing it yourself often means finding the spare time to do the research and legwork yourself – and if you get it wrong, you may pay above market value for a substandard property. You can avoid those risks by using a buyer’s agent, who researches property markets and conducts negotiations for a living.

A buyer’s agent knows how to buy the right property in the right location for the right price. It takes years to build up the knowledge needed to tick all three of those boxes, because there are so many property markets throughout Australia, so many flaws an individual property might have and so many negotiating traps you might encounter.

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